Last week the Lava Row crew traveled to Indianapolis for the 2009 National FFA Convention (a first for myself and Hillary). We were assisting our client, Cargill Animal Nutrition, with their on-site social technology needs. The FFA Convention is absolutely huge – the last numbers we heard were just under 50,000 in attendance. That’s a lot of blue corduroy jackets! Below are some video highlights that we pulled together, which gives you a better idea of what we were up to.
We also got to meet John Blue of Truffle Media Networks, who has been involved in social media in the agriculture industry years before the term ‘social media’ even existed.
Readers: Were any of you in FFA? How did it shape your leadership skills and values growing up?
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