Category Archives: Events

Preparing your company for a social media crisis

construction sign

Social networks are great for amplifying your company’s voice and reach – but they’ve also given a powerful megaphone to your customers, your audience, and the general public. Are you prepared for the inevitable “social media age” crisis that will demand the full attention of your communications team and push them way outside their comfort zone?

In our next Lava Lunch series workshop on Thursday, September 29th, we’ll share examples of how various organizations of all sizes have handled (and mishandled) unexpected crises. We’ll explore different tactics to get your team prepared to tackle everything from disgruntled individuals to full-on doomsday scenarios.

Refreshments and catered lunches will be provided. We’ll get started at noon, but feel free to stop by between 11:30 and 12:00 for some good, old-fashioned networking.

Tickets can be purchased at the bottom of this post for $30.00 per person, plus a nominal Eventbrite fee. Or, skip the fee and pay with Dwolla. Full event details and directions can be found on the Lava Lunch page.

Photo: underbiteman via flickr.

Lava Lunch: How to prepare your business for Google Plus

Our Lava Lunch series continues on Thursday, August 25th with a discussion about the newest player in the social networking space: Google Plus.

Drop by for a full download on the basic functionality and how it differs from other major networks. We’ll also unpack some of the future business uses for Google Plus, and what you need to prepare your organization for. (This isn’t a social network you can afford to ignore.)

Refreshments and catered lunches will be provided. We’ll get started at noon, but feel free to stop by between 11:30 and 12:00 for some good, old-fashioned networking.

Tickets can be purchased at the bottom of this post for $30.00 per person, plus a nominal Eventbrite fee. Or, skip the fee and pay with Dwolla. Full event details and directions can be found on the Lava Lunch page.

Upcoming Lava Row Lunch: QR Codes, Scan Tags and Augmented Reality

Join us on July 28th for this month’s installment of our Lava Lunch series, a discussion about QR codes, scan tags and augmented reality — and how to make these emerging technologies work for your brand or business. As usual, we’ll share examples and case studies of how businesses are currently taking advantage of the these new tools, but we’ll also discuss what makes some campaigns more engaging than others (here’s a hint: it’s more than just sending a customer to an online version of your ad!).

Refreshments and catered lunches will be provided. We’ll get started at noon, but feel free to stop by between 11:30 and 12:00 for some good, old-fashioned networking.

Tickets can be purchased at the bottom of this post for $30.00 per person, plus a nominal Eventbrite fee. Or, skip the fee and pay us with Dwolla. Full event details and directions can be found on the Lava Lunch page.

We hope to see you on July 28th!

Upcoming Lava Row Lunch: Location-Based Networks 101

On June 8th, the latest installment of our Lava Lunch series will be a discussion about location-based networks such as Foursquare, Gowalla and Facebook Places – and the big opportunities for businesses and brands. We’ll discuss platform features, usage, and demographics, as well as share examples and case studies of how businesses are currently taking advantage of the these new tools.

Refreshments and catered lunches will be provided. We’ll get started at noon, but feel free to stop by between 11:30 and 12:00 for some good, old-fashioned networking.

Tickets can be purchased at the bottom of this post for $30.00 per person, plus a nominal Eventbrite fee. Or, skip the fee and pay us with Dwolla. Full event details and directions can be found on the Lava Lunch page.

To get primed for the event, you may want to read Foursquare For Dummies in the Des Moines Register, featuring our own Norah Carroll. She answers questions such as “So, um, what is it?” and “Won’t burglars know when you’re not home?”

Hope to see you on June 8th!

Above image credit: nanpalmero via flickr

Five reasons to attend the Des Moines 140 Conference

140conf

Deb Brown and I are organizing the Des Moines 140 Character Conference (#140conf), which takes place Monday, May 9th at the Civic Center’s Stoner Theater. I may be a little biased, but here are five reasons why you should attend.

1.) A first for Iowa. Originally created by Jeff Pulver, 140 is a national conference with localized events in different cities, focused on real-time technology’s transformative power over business, government, culture and our personal lives. Each speaker has 10 minutes to present, and it’s a full day of speakers. This is the first #140conf in the state.

2.) The cast of characters. Deb has done a great job assembling a diverse speaker line-up, featuring familiar local faces and many new ones.

3.) The agriculture voices. We’re in Iowa – so this makes sense, right? I’m personally excited to hear from Jeff Caldwell (Successful Farming), Shannon Latham (Latham Hi-Tech Seeds) and Tara Litzenberger (the infamous @JohnDeereTara on Twitter) about how new media is changing their industry.

4.) A day of networking. You’ll get to meet and mingle with attendees representing all sorts of industries and backgrounds, from businesses small to large.

5.) A Monday off. Sort of. This type of event fits perfectly under “professional development.” Tell your boss that. Hell, bring your boss!

Tickets ($65 per person, $15 student rate) are available here. We hope to see you there!